Octopus Group appointed by Cloudera
There was plenty of whooping and hollering in the Octopus Group office this week as we received the fantastic news that we’ve been appointed as Cloudera’s UK PR agency. Read More
Read moreThere was plenty of whooping and hollering in the Octopus Group office this week as we received the fantastic news that we’ve been appointed as Cloudera’s UK PR agency. Read More
Read moreHow does a company’s communications affect its sales numbers? Read More
Read moreDay one of Web Summit is over and we’re gearing up for another manic day of keynotes, seminars, pitches, furious exchanging of business cards. Here are six things that Pete Hendrick and I have learnt about Web Summit so far…
Read moreA few weeks ago I made the annual pilgrimage to ExCel for IP Expo 2015. After missing it last year – and hearing a few negative reviews about 2014’s show – my expectations were moderate. I was therefore pleasantly surprised about the number of delegates, quality of speakers and general buzz of the show. Read More
Read moreDid you know 63% of UK boardrooms rely more on content to help inform purchase decisions than they did a year ago?
The Top of the B2B funnel sets the context for the entire buyer’s journey. It’s the most important territory in content marketing. Here are five reasons why it demands more attention! Read More
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