There was plenty of whooping and hollering in the Octopus Group office this week as we received the fantastic news that we’ve been appointed as Cloudera’s UK PR agency. Read More

Posted by Laura Slade - August 30th, 2016

An increase in brand exposure? Reaching and engaging key decision-makers? The number of new opportunities generated?

There are many ways to define what makes a successful lead generation campaign, but it essentially comes down to three simple words: Return. On. Investment. If you can’t track your activity from end-to-end, or post to sale, you’re missing a step. Read More

Posted by Tom Jinks - August 25th, 2016

Joe Connell and Sarah Metherell interview each other about their journey from Interns to Junior Account Executives. Read More

Posted by Octopus Group - August 24th, 2016

A recent study by Marketing Week has shown that social media is the most popular channel for marketers looking to drive brand engagement. This may not come as a surprise, thanks to the recent innovations in the social media sphere and the launch of new products (step forward Snapchat and Instagram). Read More

Posted by Pete Hendrick - August 19th, 2016

Octopus Group is delighted to announce the appointment of Katie Potts to its management team. Read More

Posted by Octopus Group - August 11th, 2016