Flexiant: The Cloud Battleground
Flexiant wanted to bring something different to the launch of its latest cloud orchestration product. Luckily, the company shared our passion for the extraordinary, which is why we created and promoted results-focused content with plenty of quirk – expect giants, laser beams and tanks.
We conducted a messaging workshop to inform PR, blogs, whitepapers, infographics and videos to help drive sales through Flexiant’s HubSpot-savvy website. Our ‘Cloud Battleground’ content was promoted on the homepage and amplified throughout social media channels.
- Hit all key cloud outlets including GigaOm, Cloud Pro, IT Pro Portal and Data Centre Solutions
- 10% more site visits during launch week, compared to previous launches
- 54% more qualified leads for the sales team, compared to previous launches
Planning & integration, brand development, audience building, influencer engagement, content creation, demand generation