The Power of Social in B2B
There’s no denying it; social media is a powerful weapon in any B2B marketer’s arsenal. It can not only help brands communicate directly with their audiences, but it can also help to nurture relationships with prospects, and even contribute to the sales pipe.
Learn how to thrive, and not just survive
Every marketer sets out with the same dream of trying to change the world (ok, perhaps a tad extreme but we’re ambitious folk); but essentially, it’s the sort of creative, visionary marketing that sets the world alight that we strive for.